Microsoft Corporation has always boasted about its online gaming service, Xbox Live. Probably a pioneer in its own right, this online feature has been, for a number of times, a redeeming factor of the X360. As of this week in fact, a grand total of 4 Million users have logged on and used Xbox Live since its introduction in 2002.

Not to be outdone, Sony included an online service for its soon to be born baby, the PlayStation 3. However, it would be hard for gamers of the rival console to just jumped in and shout "copycat" for Sony tweaked its gamerscore features and SCEA Executive V.P. Jack Tretton thinks its a rather intelligent change.

Instead of having the "Achievements" feature Xbox Live style, PS3 would have it in a game by game basis. "It's very difficult to draw analogies your success on SOCOM and your success on Madden. Madden players care about peoples' success on Madden," Tretton declares. Publishers, as the executive put it, would then have a robust ranking system on a game-centric level rather than pan-platform  style.

As of now though, Sony has yet to come up with a name for this, although the name "Entitlements" has been mentioned in some speculations. Also, there would be a total of 19 online games at launch day. Tretton can not ascertain whether those games will have the mentioned feature or not though.