After all was said and done, what everyone thought to be Sega's Yakuza 3 wasn't what it was after all. The game released a few months back in Japan wasn't actually a sequel in the series per se, but merely a spin-off. The devs explained that the real Yakuza 3 is yet to come and will supply a truly new chapter on the game's storyline. More after the jump.

The Japan Media Create software sales charts for the week ending on March 9 have been revealed. Namco Bandai's Gundam Musou Special for the Playstation 2 has been driven from the number one slot by Sega's Yakuza 3: Kenzan! for the Playstation 3.  To find out more, check out the full article by clicking on the "read more" link below.

A new TV spot for Sega's new PS3 exclusive, Yakuza 3, has hit tubes over in Japan. It's pretty short, though. For those interested, there's also a shot of the new Satin White PS3 that's due out in Japan tomorrow. You can check out the video over in the full article.

Our eyes couldn't help but burn in envy upon seeing the Satin Silver Sony PlayStation 3 available in Japan, and it certainly doesn't help knowing that it'll will be bundled with an awesome game. To be released on March 6, the Satin Silver Sony PS3 will come bundled with Sega of Japan's Yakuza 3. Hit the full article to get more details.

Sega of Japan is planning a major promotional campaign to drum up support for upcoming Sony PlayStation 3 titles Yakuza 3 and Valkyrie of the Battlefield. The veteran publisher wants to launch these games on a high note and it plans to do just that with a handful of events and freebies. Go to the full article to read all about it.

While Sega has yet to announce a worldwide release for PS3 game Yakuza 3, our Japanese counterparts seem to be getting all the love. We just learned today that a demo for Yakuza 3 is slated for release on the PSN in mid-January.

Like we said, the demo is only applicable for the Japanese market. Despite that, an international launch is highly expected given the franchise's relative success so far. More on this after the jump!

Looks like Sega's decided to kick up public awareness for Yakuza 3 up a notch. Japan's airwaves have received a new TV trailer for this upcoming PS3 title, starring glimpses of the motley crew you can expect to meet, play, or duel against. The video is available in the full article.

Given Ryu Ga Gotoku's popularity in Japan, it seems Sega is going all out with its third installment for the Sony PlayStation 3. Yakuza 3, as we know it outside the land of the rising sun, is shaping up to be more epic that its predecessors. Find out why by watching the two new trailers at the full article.

Kiryu's got the moves, and in this Yakuza 3 gameplay video extravaganza that shows off some of his most wicked-looking maneuvers, we see that he's certainly not a guy to be trifled with. From using umbrellas to a broadsword of Conan-like proportions, Kiryu has what it takes to survive in the mean streets of Edo.

Check out the videos in the full article.

Sega Japan held a press conference earlier today to give out details about the PlayStation 3 exclusive Yakuza 3 which will be released in the region early next year.

It was revealed during the event that Yakuza 3 will be hitting Japanese retail shelves on March 6 with a price tag of 7,980 Yen or roughly around US$ 75. More details about the event and the game via the "read more" link below.