In a recent interview with GameTap, Peter Moore stated his intentions to take Electronic Arts from an "American" brand to a global one. Although EA continues to be popular within the US and without, Moore feels that it doesn't "feel local" to the European and Asian market.

Moore, President of EA, also mentioned last week how EA Sports is looking at cricket as a sport, perhaps as a hint of more things to come to make the brand more global, or depending on your point of view, local to your country. As Moore explains:

I talked a lot [...] about cricket, tennis, mixed martial arts, open-wheel racing [...] all of which can make a difference in the way people perceive us. [...] We don't have that depth and penetration into the psyche of the European sports consumer. We need to change that, and we need to change that quickly.

The goal is to let consumers outside of the US to relate more to the games they play and not just feel like a "brand that has been exported." (Well, when in Rome, people say poh-tah-toh. Or is it the other way around?) At any rate, EA's recent acquisition of Bioware and Pandemic Studios should help broaden their horizons.

Check out the Read link for the full interview.

Online site Game Politics reports that beleaguered Miami attorney Jack Thompson emailed them the other day regarding the writ the Florida Supreme Court sent to him. Before this, Thompson was already having problems with the Florida bar with the latter denying his complaints time and time again.

Anyway, it seems that the writ is really aimed to silence Thompson as it demands the lawyer to acquiesce to a suspension. Part of the document reads,

The Bar has now demanded in writing that respondent Thompson accede to a 91-day suspension from the practice of law on the basis of his alleged unethical conduct in a) claiming that three families who are his clients are in fact his clients and b) preparing expert witnesses for their depositions.

We all know how determined Thompson is prompting him to sometimes cross the line when it comes to video games, so expect him to rebound. The document continues:

This demand that Thompson receive the vocational death penalty is based upon The Bar's secret collaboration with Blank Rome lawyers who represent Take-Two, the makers of the Grand Theft Auto murder simulation game. Blank Rome's lawyers are the authors of other actual Bar complaints filed against Thompson in order to facilitate their client's marketing of adult products to children.

Game Politics tried to speak with Thompson for clarifications but it seemed that the Miami attorney bounced around the questions as he answered,

I'm not suspended from the practice of law and won't be. I have no idea what The Bar is claiming in this absurd regard. I have no complaint in that regard because there is no complaint. This is all an over-reaching contrivance by The Florida Bar.

The "three families" mentioned above is believed to be the plaintiffs of Thompson's lawsuit against Take-Two Interactive and other game industry defendants that would amount to US$ 600 million.

We imagine that this year holds a special place for car fans, as it marks the 60th anniversary of the Italian-based car manufacturer, Ferrari. As part of this occasion, the car-manufacturer is currently holding a special "Ferrari 60 Relay" world tour, with vehicles spanning Ferrari's history being paraded around a few days ago at London.

On the gaming side of the news, we're also announcing that this event was sponsored by System 3 - the group that's currently publishing the Ferrari Challenge racing game headed for the PlayStation 3, PlayStation 2, Nintendo Wii, PlayStation Portable and Nintendo DS. In line with the tour and future game release, Ferrari GB Managing Director Massimo Fedeli had this to say:

Since the launch of the next-generation consoles, the video game industry finally has, at its disposal, a machine with enough power to truly and loyally represent the Ferrari driving experience. The British public's incredible reaction to the "Ferrari 60-Relay" coming to these shores has demonstrated the strength of the Ferrari brand here and we're very excited to be working with System 3 to produce a cutting-edge racing experience for those fans.

The "Ferrari 60 Relay" celebration tour began this January at Abu Dhabi, and is expected to travel through 50 countries before before concluding on June 23 at the home of Ferrari in Maranello, Italy. The tour will also feature a special commemorative baton, 60 badges symbolising the memorable events in the Company's 60-year history, from the Rome Grand Prix in 1947 - the Ferrari FXX Programme of 2006. System 3 hints that Ferrari Challenge will be launching this Christmas - just stay posted for more details as the tour goes through its paces.